Endorphins pitched me the idea of creating a community t-shirt for Philadelphia's most popular race, the Broad Street Run. As an Endorphins run club member, I of course said YES! Working with the clubs "City Leads", we came up with the tagline "Straight Send", a reference to the 10 mile race consisting of only one road. I utilized their mascot "Flash" and paired him with the tagline along with an illustration of the Broad Street sign. New Balance sponsored the shirts and printed 150 freebies for the community. STRAIGHT SEND!!